One client approached my company some time ago and said – “We are in general happy with our online sales. It looks also that our clients are happy with our offer and sales experience. But there’s something that worries us
Getting a traffic to an online store is not a problem today. In addition, it can be relatively cheap. But the fact that users are in our e-store does not mean success. Actually, the problems can start at this moment
If you ask any freely chosen representative of an online store about whether customer service is important to his business, most likely we would not hear a different answer than the affirmative one. Similarly, if we ask customers about one
It’s a hot topic again – whether Amazon wants to fight for the Polish e-commerce market in my opinion, it’s not a question of “if” but rather “when”. Marek Molicki, regional manager at Gemius, discusses the reasons why.
Internet trade has been growing with Poles ever more eager to buy products online and online trade becoming increasingly user friendly and optimised for mobile devices, offering flexible refunds and convenient delivery options claims the ‘E-Commerce in Poland 2017’ published
The number of internet users, who shop online has increased to 54 percent, compared to 50 percent in 2016, according to the “E-commerce in Poland 2017” report prepared by Gemius in cooperation with the Chamber of Electronic Commerce (IGE).
The
There are multiple indications that next year’s online Black Friday sales in the US will exceed those on Cyber Monday. This year, the difference was a little over 100 million dollars. The trend has been on the rise for some
When Jawed Karim published the first movie in YouTube probably he had no idea that he just started the revolution. In lasting 19 second video called “Me in Zoo, ” he explained why elephants are cool animals. It was 12
If you are still considering if your business needs Omnichannel approach – you should stop thinking and start acting. Here are 5 reason why
1. Different channels works for various consumers
Some people are introverts, and they feel comfortable when
When I am traveling along Central-Eastern European countries and meet people involved in e-commerce I am noticing similar challenges which they must fight. It’s even more evident when I see reports we do in Gemius for given countries.
1. Trust