Marek Molicki

What We Learned Thanks To Tay

March 25, 2016

Microsoft’s bot Tay has already been shut down due to concerns about the inability to recognize when it’s making offensive and racist comments. This is what the bot had a chance to learn from people (real people who at least should understand what they

Management

What Would You Do If You Are Not Afraid?

Marek Molicki

March 24, 2016

I heard this many times. Many people told me that they still wish they didn’t do something, but they were too afraid to try. I have to admit that I also have at least one such a case from my professional life. I can

Online Marketing

Online TV and Better Targeting

Marek Molicki

March 13, 2016

What effect will Facebook Reactions have on ad targeting? Has the Internet already replaced tv? The future of online tv There is no shortage of proponents of the theory that the Internet is about to signal the end of television. There is also no

Social Media

From Reactions To Better Targeting?

Marek Molicki

February 29, 2016

Facebook introduced new icons that show different emotions instead of only “Like it”. That’s for sure nice for users. There were also a lot of confusion when someone posted something about someone’s else death, and some people clicked “Like it” while other commented that

E-commerce

Get ready for m-commerce

Marek Molicki

February 25, 2016

For many owners of mobile e-shops, it’s a constant challenge. Next, for retail networks, there is a prospect of fundamentally changing the business model; in the future, hypermarkets may transform into logistics centres and retail warehouses. Mobile is strength. A good example for that

Online Marketing

The reality of Big Data has arrived

Marek Molicki

February 11, 2016

Large data sets, known as Big Data, are becoming an increasingly frequent topic in the industry. The trend has even created a new profession – Chief Data Officer. Over the coming years, more and more advanced algorithms and tools will appear on the market

E-commerce

Comment: New Taxes For E-commerce And Netflix In Poland

Marek Molicki

January 13, 2016

Few days ago Netflix officially launched Polish version (as well as many others). At the same time, new Polish government announced that new taxes primarily dedicated to hypermarkets will also include e-commerce. In both cases, someone made a mistake. It was 2005 when Ebay

Management

5 Reasons Why Company Should Invest In People Development

Marek Molicki

January 11, 2016

The staff fluctuation is nothing strange but managers, directors and boards have an influence on the scale. The wise managers know how to keep it on the acceptable level, all the rest loose.

Online Business

Breakthroughs In Online Industry In Europe In 2015

Marek Molicki

January 7, 2016

Event of the Year Without any doubt, the Event of the Year should go to – let’s call things by their name – the death of Flash. Adobe decided to finally end the existence of Flash, although the technology itself will continue to be

E-commerce

Are You Mobile Enough?

Marek Molicki

December 28, 2015

The World is becoming mobile more, and more so if you want to stay in the game, you should realize that you must follow the trend. The sooner, the better. There’s no need to dig into many statistics or researches to find out that

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